A tiny, fairy-tale Swedish bakery hidden in a Covent Garden alleyway, perfect for a peaceful Fika break away from the tourist crowds.
Ordering Strategy
With only about eight seats, space is extremely tight—plan to take your haul away or visit during off-peak hours for a solo coffee. Focus entirely on the sweet bakes and breads.
What to order
Cinnamon Buns (Kanelbullar)
Regarded as a classic staple of the bakery, they are described by Female Foodie as a traditional 'must-try' and by the Evening Standard as a fragrant highlight of their window display.
Meatballs with Beetroot and Apple Sandwiches
Grace Dent of the Evening Standard highlights these as a substantial and tempting option, noting they are part of the 'boxes laden' with goods worth making a trip for.
Prinsesstårta
Hardens describes this signature 'Princess' cake as 'criminally delicious' and 'to die for,' noting its authentic layering of sponge, cream, and marzipan.
Vanilla Buns (Vaniljbulle)
Pheebz Eatz highly recommends these for their perfect balance of cardamom and creamy filling, calling them a fabulous alternative to the classic cinnamon roll.
Semla Buns
Female Foodie claims there isn't a better time to visit than when these are in store, describing them as 'beautifully fat cardamom-scented buns filled with almond-paste'.
What to skip
More in Covent Garden
- The BarbaryNorth African / Middle Eastern · £££90
- ToklasMediterranean · £££89
- J. SheekeySeafood · ££££84
Signal Score
Signal score reflects how strong and consistent the review coverage is, not a star rating.
Top critic: Grace Dent (90%)
Editorial Weight 60 pts
Authority + depth + recency
Agreement 9 pts
How aligned the critics are
Coverage 8 pts
How many real review signals exist
Public Signal 14 pts
Google rating + volume
Boosts 0 pts
Manual boosts + hidden gem
Review signals
1 Elite · 1 Editorial · 4 total signals
Public signal
4.7★ (1,100 reviews)
Good to know
They bake everything in a tiny kitchen on-site. Seasonal specials like Semla buns (pre-Easter) are highly coveted.
Locations
Trust signals
- ○Not yet visited
- mediumConfidence level
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